A grieving mother is to return to the spot where her son died to help launch the Safe Durham Partnership’s Dying to be Cool campaign 2017.
Fiona Gosling's son Cameron died in Witton Park near Bishop Auckland back in 2015.
Cameron died of cold water shock after jumping into the River Wear without acclimatising, he was just 14 years-old.
Ms Gosling will launch the 2017 'Dying to be Cool' campaign on Friday 19 May. The campaign seeks to educate ten to sixteen-year-olds on the dangers of jumping into rivers.
Since the 'Dying to be Cool' campaign launched in 2016, a year after Cameron's death, figures of cold water related fatalities, injuries and near misses in the County Durham region have fallen.
As part of this year's campaign Fiona will go into local schools and speak to more than 10,000 children, warning them of the devastating consequences of open water swimming.