A shop has banned cheesy Christmas songs for the sake of staff morale, the owners have said.
The York Gin shop will not be playing Mariah Carey's 'All I Want For Christmas Is You' or Slade's 'Merry Xmas Everybody', as it said it would ruin Christmas for shop floor staff who have to endure the music for eight hours each day.
Emma Godivala, director of York Gin, also claimed the move would be welcomed by shoppers who are subjected to a constant playlist of festive hits from mid-November.
Most high street shops have the Christmas decorations up and the festive songs playing long before December 25.
Ms Godivala also said her shop, a 16th century Tudor building in the heart of historic York, does not suit modern music.
We do love Christmas, but we want our gin shop to be a cheese-free zone.
Instead, the shop will play Christmas carols and seasonal ballads such as 'The Nutcracker' and classics from Bing Crosby, Frank Sinatra and Ella Fitzgerald.
Shop manager Sandie Tanner-Smith said:
We're confident we'll have the happiest staff and customers around - our playlist is big enough to make sure no-one hears the same Christmas song more than twice in a week.