Around 1.5 million children will leave primary school unable to "read well" by 2025 if urgent action is not taken to tackle the issue, research suggests.
It warns that progress in improving children's reading levels has been too slow in the past, with poor youngsters most at risk of being left behind.
The study has been published by a group of leading charities, teachers, parents and businesses, which is launching a new campaign to ensure that by 2025, all pupils are reading to a good standard at age 11.
Reading with a child for just 10 minutes a day - even reading from the back of a cereal packet - can make a difference, the Read On. Get On. coalition suggests.
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