Taxi firms in Conwy have teamed up with their local fire service to help keep customers safe this Christmas - spreading the message "Stay safe! Don't cook after a night out!".
Several firms in the town will be including safety messages in all their texts to customers, as well as handing out bottled water branded with the same message.
Countless fires are caused each year by people returning home from the pub and deciding to cook a snack for themselves before going to bed.
The campaign will start on Friday, 9th of December and will run for two weeks.