1. ITV Report

Communities urged to support local businesses

Comedian, Rhod Gilbert is backing the 'Social Saturday 14 October' campaign Credit: PA

At midnight, the old pound coin will no longer be legal tender and Social Business Wales is challenging people across Wales to spend their last coins at local businesses in their communities.

'Social Saturday 14 October' celebrates social businesses and the work they do in their communities, which includes helping people back into employment to making an environmental impact.

jobs are supported by social businesses

Social businesses differ from other businesses as the profits they make are reinvested to support a social or environmental cause, from creating local jobs and training opportunities to delivering renewable energy solutions and preventing tonnes of waste going to landfill.

The sector is worth £2.37bn to the Welsh economy and employs over 40,000 people with the help of 50,000 plus volunteers.

Social Business Wales is urging people to spend the day supporting the businesses, from eating breakfast at a social café in Swansea or enjoying a film at the world’s oldest cinema in Bryngarw to a Fairtrade shopping trip in Cardiff or thrill seeking in on the mountain bike trail in Blaenau Ffestiniog.

Comedian Rhod Gilbert is backing the campaign and said:

This Social Saturday, we’re challenging you to unleash your spending power with social businesses local to you - cafes, shops, leisure facilities, wildlife centres, cinemas and pubs, you’ll be surprised how many are on your doorstep.

When you ‘Buy Social’ on Saturday 14 October, your money is reinvested to support a social or environmental cause like getting people back into work and reducing poverty. Social businesses are changing the way the world does business, so help us celebrate this year.

– Comedian, Rhod Gilbert