Hairdressers' role on dementia

It is currently Dementia Awareness Week. There are an estimated 45,000 people in Wales with dementia. Hairdressers in Gwent are being encouraged to follow one salon's example by raising the issue of dementia with their older customers.

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New initiative to encourage people to talk about dementia

Alzheimer's Society is encouraging people to talk about dementia to help raise awareness Credit: PA

There's an estimated 45,000 people in Wales living with dementia and over the next 10 years, that figure is expected to rise to 56,000.

In a bid to raise awareness and get people talking about dementia, Alzheimer's Society is launching a new initiative to get hairdressers in Gwent to raise the issue with their customers and provide them with information.

The charity is holding a range of events to mark Dementia Awareness Week.

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