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Hundreds of pounds of un-eaten food thrown away each year

The new campaign aims to highlight the huge amount of food households across the South West are wasting every year. Photo: ITV West Country

A new campaign has launched which aims to highlight the huge amount of food households across the South West are wasting every year.

Figures show the average family of four is throwing out £700 worth of produce which is still good to eat, while a third of us don’t understand what a Best Before date actually means.

Average family of four is throwing out £700 worth of produce which is still good to eat. Credit: ITV West Country

One chef from Bristol, who cooks using only surplus ingredients, says using left-overs can save us money, and prevent millions of tonnes of waste being put into landfill.

Professional chef Shane Jordan hates nothing more than wasting food. He’s made a career out of using leftovers that are past their best before date.

Credit: ITV West Country

Today marks the start of the Perfectly Good campaign – encouraging us all to learn more about food dates and how to use left-over food.

Using left-overs prevents millions of tonnes of waste heading for landfill sites. Shane’s meal of using old vegetables and potato peelings – has not only saved him money - but helped the environment too.

One person's rubbish is another's treasure. Credit: ITV News