1. ITV Report

RNLI offers lifejacket hire in North Cornwall

The RNLI and a local business will offer a new lifejacket hire service for anglers in North Cornwall.

The partnership is part of a new trial that wants to encourage anglers to wear the essential piece of lifesaving equipment that could make the difference between life and death.

The service will operate out of Rock Marine Services based in Rock, North Cornwall, with anglers now able to hire a lifejacket for just £5 a day.

The scheme has been implemented by RNLI Area Lifesaving Manager Tom Mansell and Community Safety Officer David Webster.

The pair were touched by the tragic death of brothers Charles and Robert Allen, who drowned while rock angling at Treyarnon Bay, Cornwall in 2017.

Tom Mansell, RNLI Area Lifesaving Manager for North Cornwall. Credit: RNLI

Research has proved that wearing a lifejacket can increase your chances of survival by up to four times when you’re immersed in cold water.

After the tragic loss of Charles and Robert, I was determined that we do more to encourage anglers to wear well-fitted, well-maintained lifejackets that could ultimately save their lives.

Our aim is to make wearing a lifejacket as accessible as possible by providing a lifejacket hire scheme. We want to remove any barriers, or perceived barriers, to wearing one.

For example, an angler who only fishes once a year might be put off investing in a £100 lifejacket because it would sit in the garage for 12 months. Hiring a lifejacket is a cost-effective alternative.

It could be an option for an angler who has remembered their means of calling for help but forgotten their lifejacket, or the angler who has heard all the information about wearing one, but is yet to be convinced. The scheme gives anglers the chance to try out wearing a lifejacket before purchasing one.

– Tom Mansell, RNLI Area Lifesaving Manager

The scheme is a trial but if proved successful is likely to be rolled out across other parts of the South West.

Rock Marine Services is really proud to be partnering with the RNLI at the forefront of this initiative.

The number of fatalities of anglers who could have had a chance if only they were wearing a lifejacket is too high. Rather than these tragic incidents we want to hear stories of those people whose lives were saved, because they were wearing a lifejacket.For Rock Marine to play our part in making the choice to wear a lifejacket that much easier, is a very exciting step forward.

– John Crowdie, Rock Marine Services and Deputy Launching Authority

For more information on how to choose a lifejacket visit: