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BritBox confirms first wave of distribution partners

BritBox confirms first wave of distribution partners

LONDON, 27th September 2019: BritBox confirmed today that it has agreed distribution deals bringing the service to Samsung TVs, Freeview Play and YouView, reaching millions of homes across the UK. 

A partnership has been confirmed with Samsung, which will see the BritBox app hosted on Samsung Tizen TVs* from launch onwards. 

Guy Kinnell, Vice President of TV & AV Samsung Electronics UK Ltd said:

“We have an ongoing commitment to provide the greatest experience to our customers, including offering the best range of apps currently available. BritBox provides a new way to access the best of British content exactly whenever they want.”

The agreement with Freeview Play will see BritBox rolling out on the UK’s fastest growing TV platform with over 5 million users following its launch in Q4**. 

Through this distribution partnership, the BritBox app will be available on Freeview Play TVs from a wide range of manufacturers, including Sony, Digihome, JVC, Logik, Luxor, Polaroid, Techwood, Toshiba and more. BritBox will also be available via web, IOS and Android mobiles and tablets. 

Owen Jenkinson, Marketing Director, Freeview said:

“Our viewers love great British TV, so BritBox is a fantastic addition to the Freeview line up, providing extra options to top up on the best of free TV they already enjoy via the nation’s biggest TV platform.”

YouView set-top boxes will also be hosting the BritBox app by the end of 2019, making the new streaming service accessible to millions of additional households across the nation. 

Susie Buckridge, CEO, YouView said:

“We are excited to be a launch partner for BritBox in the UK.  At a time when UK produced television is going from strength to strength, BritBox brings a fantastic array of UK television, to compliment the SVOD services already available via YouView, which our users will love.”

Reemah Sakaan, group launch director for ITV SVOD commented: 

“Our fantastic partners indicate the appetite for our exciting, new, on-demand service. We look forward to announcing additional distribution deals in the future.”



Notes to Editors

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at

About Freeview

Watched in over 18 million homes, Freeview is the UK’s biggest TV platform. Its connected TV service, Freeview Play, brings together live and on-demand content from BBC iPlayer, ITV Hub, All 4, My5, UKTV Play, CBS Catchup Channels UK and Horror Bites. 

The service is available on nearly all smart TVs sold in the UK and has quickly become a ‘must have’ feature for new TV buyers. In 2019, Freeview launched its mobile app, giving viewers access to the country’s most popular programmes all in one place, on the go. 

The Freeview platform is managed by Digital UK Ltd and DTV Services LTD. The companies have four common shareholders - BBC, ITV, Channel 4 and Arqiva - and Sky is a shareholder in DTV Services Ltd. 

About YouView

Launched in 2012, YouView is a joint venture between BBC, ITV, Channel 4, Channel 5, BT, TalkTalk and Arqiva – some of the UK’s leading media businesses. YouView has already unlocked a world of content and services for millions of UK households, combining Live TV and OnDemand with cutting edge technology and an award winning UI, to bring viewers the simplest way to find and watch the TV they love.

About BritBox

BritBox is a digital video subscription service created by the BBC and ITV. The service will bring the very best in past, present and future British programming and award-winning content to viewers all in one place. BritBox will also offer expert curation and playlists that will enable viewers to easily find programs they know and discover new favourites via web, mobile, tablet and connected TVs. 

*Samsung TVs sold from 2015 onwards 

** Launch date may vary by manufacturer