ITV Privacy Policy & Cookie Information

ITV logo 2024

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Privacy & Cookie information

For our general ITV Privacy & Cookie information, please see here

In addition to the details contained in the privacy notices for our specific Services, when you use www.itv.com/presscentre (https://www.itv.com/presscentre) we may also process your data as follows:

Purpose of processing

  • Geo-blocking content to permitted territories only

Data involved

  • Device IP address

Legal grounds for processing (for details see below)

  • Legitimate interest

Purpose of processing

  • Analytics

Data involved

  • Name, postcode, title, email address (collectively, Registration Data), data from third parties (e.g. demographic data), viewing history, device ID number, device type, log-in history, browsing data, device IP address.

Purpose of processing

  • Playout of content

Data involved

  • Name, Device IP address, device type

Legal grounds for processing

  • Where we process your personal information on the basis of legitimate interest (as set out above), we are referring to the following legitimate interests:
     
  • Geo-blocking: Some of our content is only available in certain parts of the world. This is due to a range of legal and regulatory issues, and we have a legitimate interest in complying with these restrictions. To ensure we only show you content when you’re in the appropriate territories we detect the IP address of your device to work out your location.
     
  • Analytics: We have a legitimate interest in understanding how people are using and responding to our Services, and to improve the Services. We may use your personal information to understand and analyse use across www.itv.com/presscentre (https://www.itv.com/presscentre)

 

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