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Soccer Aid returns in June

Soccer Aid for Unicef 2022 - FAQ

Soccer Aid for UNICEF 2022


ITV are keen to ensure our viewers understand our appeals and why we work in partnership with charities. Please find below some frequently asked questions regarding Soccer Aid for UNICEF.

What is Soccer Aid for UNICEF?

Soccer Aid for UNICEF is the world’s biggest celebrity football match, raising money to give kids the best possible start in life. On Sunday 12  June, Soccer Aid will host another unique and star-studded 90 minutes (or more!) at the London Stadium, broadcast live on ITV and STV. There is nothing quite like it.  The nation’s favourite celebrities and legendary footballers will team up to play each other and raise money for children around the world who rarely get the chance to play.

Soccer Aid for UNICEF started in 2006, as a brainwave of UNICEF UK ambassador Robbie Williams. Since its inception in 2006, the event has raised over £60 million for UNICEF’s work for children and has involved legendary players Diego Maradona, Zinedine Zidane and Eric Cantona as well as music, film and TV stars from around the globe. We’ve helped provide vaccines, clean water and protection from violence to millions of children around the world, so they can get on with being kids.

When is Soccer Aid for UNICEF?

Soccer Aid for UNICEF 2022 will be played on Sunday 12 June 2022, at the London Stadium, Stratford, and broadcast live on ITV and STV. Timings will be announced closer to the date of transmission.

Who is UNICEF?

UNICEF is the world’s leading organisation for children. They work with families, local communities, organisations and governments in more than 190 countries to help every child realise their full potential.

UNICEF works in some of the world’s toughest places, reaching the furthest from help, the most disadvantaged and the most at risk. They provide more children with clean water, life-saving food and vaccines, education and protection from violence than any other humanitarian organisation.

How does Soccer Aid raise funds for UNICEF?

The money raised through Soccer Aid for UNICEF will help support the vital work of UNICEF. Your Soccer Aid for UNICEF donations could help UNICEF provide vaccines, fight malnutrition, and provide safe spaces to protect children in times of crisis, helping kids get back to the childhoods they are entitled to. And it could do so much more to allow kids to simply be kids.  

For example:

  • £10

    could provide 50 bars of soap to help prevent the spread of diseases.

  • £20 could provide life-saving measles vaccines for 28 children


  • £30 could provide an emergency shelter kit to help protect children forced from their homes.

  • £40 could provide a full course of treatment for a child with malnutrition.

Please give now and help UNICEF protect play for every child, everywhere.

Why does ITV support Soccer Aid for UNICEF?

ITV is More than TV. We entertain and connect with millions of people globally, reflecting and shaping culture with brilliant content and creativity. Reflecting and shaping the world we live in gives us a great opportunity: to change ITV for the better, and to use our content and reach to inspire positive change in the wider world.

We have four focus areas: better health, diversity and inclusion, climate action and giving back to our local and international communities. Soccer Aid for UNICEF is our main fundraising appeal within Giving Back.

In 2021, ITV contributed £53 million of value to charitable causes through employee donations, cash and in-kind donations through marketing and editorial airtime, and helped to raise over £13 million through public donations to ITV campaigns or appeals.

How does ITV make sure that donations are used appropriately?

Transparency in how your donations will be used by charities is of paramount importance. ITV is committed to ensuring that the money that has been generously donated by our viewers goes directly toward projects that have a real and tangible impact on people’s lives both in the UK and overseas. 100% of the donations made by viewers during our on-air campaigns and appeals like Soccer Aid for UNICEF goes directly to beneficiary charities.

All donations to Soccer Aid will go to UNICEF to help fund their vital work across the world. To find out further details about how UNICEF use your donations on their vital projects please visit www.socceraid.org.uk

Can I buy tickets for Soccer Aid for UNICEF 2022?

Yes please visit www.socceraid.org.uk where you can buy tickets.

Soccer Aid for UNICEF will operate in accordance with the latest Government Guidelines on Covid-19.

Will Soccer Aid for UNICEF be shown on TV?

Yes, you can watch Soccer Aid for UNICEF 2022 on ITV and STV, and it will be available to watch on demand on ITV Hub (online) for 30 days after the match.

Are viewers able to text FIVE to donate five pounds?

We are not accepting £5 donations by text. If you want to donate by text, you can donate £40, £30, £20 or £10 by texting FORTY, THIRTY, TWENTY or TEN to 70818. Texts cost £40, £30, £20 or £10 (depending on the chosen donation amount), plus one standard rate message. If you wish to donate £5, please donate online. 

How and when can I donate money to Soccer Aid for UNICEF 2022?

You can donate online, by SMS and by phone. All donation routes close on Friday 29 July 2022 at midday. For more information, and to find out when donation routes open, please click here to see the full terms and conditions.

Who can I contact if my question isn’t answered here?

ITV viewer services can be contacted by filling out this form

Logo of Soccer Aid
itv |

Soccer Aid returns in June