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Alice Beer investigates the secret cash hiding in your wardrobe

Could you be sitting on a secret fortune?

It’s estimated that the average wardrobe contains hundreds of pounds in clothes and accessories we don’t wear anymore.

So, how do you unlock that money, and give your once cherished items a second life?

Alice Beer is here to help you navigate the apps such as ‘Depop’ and ‘Vinted’ with her tips for reselling unused items.


How it works -

Depop is a fashion buying and selling app with more than 21 million users. The app is designed like Instagram- you upload pictures of your item, add a caption with a description of what you're selling and choose a price.

Pros -

Sellers can also swap items with other sellers.

For new sellers, the process of uploading your items and making your first sale is very easy.

Cons -

Depop charges 10% of each sale (plus PayPal fees).

Alice's top tips -

Depop is all about the followers- the more you have, the more people visiting your shop.

Follow people and they will follow you back.

Find a store that sells things like yours (and has lots of followers) and follow their buyers.


How it works -

Vinted is an online clothing marketplace, with over 3 million UK users. Sellers upload their items to the app, set their fee and package things off when they're sold. Upmarket high street brands such as Zara and Mango tend to sell best.

Pros -

Easy to navigate for first-time users.

Sellers can create an account and list their items for free.

Invite a friend to join and receive £5 when they list their first three items.

There is an option to sell items as a bundle.

Cons -

Buyers are charged a fee.

Sellers don’t get the money from sales immediately because Vinted retains the money for a few days to protect both buyer and seller.

Alice's top tips -

Women's tops, dresses, jeans, coats, shoes and baby clothing all sell well on Vinted.

Timing is key, for example, wedding dresses sell well in May ahead of wedding season.

Little and often is key. Don't overwhelm your buyers, just post a little, regularly.

Look at how to get free ‘bumps’ which promote your items.


How it works -

Preloved is a free classified ads site that lets you list items to sell within your local area. Upload a picture and description of the item you are selling along with an asking price. On Preloved you can buy and sell for free, however, the site also offers membership tiers, which offer different benefits such as being the first to see new preloved ads (£5 a year for full membership/£15 a year for premium).

Pros -

Great for selling clothes locally.

Completely free (without membership).

You can sell other items as well as clothes.

There is a section called ‘Freeloved’ which offers items that people are giving away for free.

Cons -

Users that don’t pay for a membership, don’t get all the perks.

Alice's top tips -

Premium membership is only £15 a year, so if you are serious about selling the perks this provides will easily enable you to make this money back.

With membership you get priority placement in listings and can include as many photos in your adverts as you like.

Preloved is committed to the environmental aspect of reselling, so don't be afraid to reduce your prices and sell more for less.


How it works -

With millions of visitors to the site every day, eBay is still hugely popular and can be a great option for selling clothes online. There are two selling options to go for. 'Buy It Now' allows you to set a non-negotiable price, but if you opt for an auction, buyers can place bids on your items. You can set a starting bid, which means the item won't be sold for a price you're unhappy with.

Pros -

You can sell almost anything on eBay.

Selling using the ‘bidding’ option could mean clothes sell for a lot more than you imagined.

Cons -

There is a 10% charge on all sales (plus a 35p listing fee for any listings over the free monthly allowance of £1,000).

Alice's top tips -

Use a good photo- picture your item against a clean and clear background.

Be honest about what you’re selling and its condition.

Use Paypal to protect you from buyers claiming that you misrepresented items.

Facebook marketplace

How it works -

Click on the ‘Marketplace’ icon on your Facebook and discover items for sale in your local community and list what you have to sell. Give your item a brief summary, accompanied by a photo and price. Also specify ‘collection’ or ‘delivery’ and wait for someone to make an offer. Buyers can filter items by location, price and category (so make yours as specific as possible), then they will contact you directly.

Pros -

Local selling means you can save on delivery costs.

Completely free.

An easy and effective way to make money on your unwanted clothes.

Cons -

Facebook Marketplace is unlikely to offer a great response for high-quality vintage or niche items.

Alice's top tips -

56% of Facebook's audience is male and the largest demographic group of Facebook users is between the ages of 25 and 35 years- work with this.

Price your items competitively.

How to stay safe whilst selling online

Password - Where there are financial transactions, secure passwords are key.

Postage - Always use a tracking service- it’s not worth the hassle of lost goods.

Don't get personal - Only communicate through the site’s channel and don’t make an arrangement that involves collecting from your home.

Payments - Paypal is the safest way for both buyers and sellers to exchange money.

Protect your server - Make sure your wifi is safe from intruders.

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