Name announced for long-awaited arena in Bristol

The company behind Bristol's long-awaited new arena have announced it will be called 'Aviva Arena'.

A multi-million-pound sponsorship agreement between YTL Live and the insurance provider is behind the name for the 20,000 capacity venue.

It will host live music, sport and entertainment events and is due to open in 2028 on the former Filton airfield.

Plans to bring an arena to Bristol have been in the works for more than a decade, and it was at one point proposed to be built near Bristol Temple Meads train station.

Those plans were scrapped despite Bristol City Council spending £9 million to buy and clear the land.

YTL Live say the venue will contribute an estimated £1 billion to Bristol's economy in its first decade, create more than 2,000 jobs during construction and 500 permanent roles once open.

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